Bionupet
Saatchi & Saatchi
Role: Art Director & Graphic Designer
Background
Having a pet is a new trend in Colombia, a completely new market open to acquire a huge variety of gadgets for our pets. Many kinds of food and treats are on the market but none of them are focused to improve specific nutrients for dogs.
The challenge
Introduce Bionupet as the new and only multivitamin product for dogs in the Colombian market.
The idea
A dog is more than a pet for many owners, because dogs are honest, loveable and trusting beings. This unconditional bond can melt many hearts and make pet owners become playful, happier and more caring than before. That is why if a dog is healthy it can spend more quality time making its owner happy. “Our pets bring out the best in us”
